THE PIT BULL PROJECT

We are working to help at risk dogs in Central Indiana. We define these dogs as at risk of being surrendered, senior dogs and dogs with disabilities and pit bull dogs.

THE PIT BULL PROJECT

Pit Bulls are among the most abused, abandoned, neglected and euthanized dogs in the United States. Misinformation and negative stereotyping cause people to fear them. Because of this stigma, Pit Bull owners face restrictions with where they can live as apartment complexes will not allow their pets. This leads to housing issues for the owner or higher rates of surrender and abandonment. For these animals to find and stay in loving homes, we need to change the stigma and we need your help.

Marketing Campaign

The Pit Bull Project will launch a dynamic marketing campaign aimed at raising awareness and reshaping perceptions. This multi-faceted campaign will leverage billboards, printed materials, and social media to reach a broad audience. The initiative will also include a video campaign featuring interviews and a compelling mini-documentary to provide insight to the hardships this breed faces. By employing these diverse strategies, the campaign seeks to educate the public, promote positive images of pit bulls, and foster a more informed and compassionate community.

Breed Specific
Legislation

We are committed to changing laws related to breed-specific legislation and eliminating rules that allow for breed discrimination. Our approach will focus on providing educational and instructional information to policymakers, stakeholders, and the public. By presenting well-researched data, sharing impactful stories, and offering expert insights, we aim to advocate for more inclusive and fair regulations that recognize the value and potential of all dog breeds.

In The Community

We will actively engage with the community through booths, festivals, and local community centers to share vital information about pit bull breeds, responsible pet ownership, and proper care. Our presence at these events will provide opportunities for direct interaction, where we will offer educational resources, answer questions, and foster a deeper understanding and appreciation of pit bulls. By connecting with the community in these lively settings, we aim to promote informed and compassionate pet care practices.

Champion Program

Our Champion Program is an engaging, interactive event designed for students in grades 4-7. This program focuses on teaching responsible pet ownership, safety around animals, and addressing pet overpopulation. Through interactive stations, students will learn about kindness towards all creatures and a range of other important topics. The program aims to inspire and educate the next generation of compassionate pet owners and animal advocates.

Presentations
(Youth & Adult)

We offer a range of fun, informative, and engaging presentations tailored for both students and adults. Our topics include responsible pet ownership, animal advocacy, pit bull awareness, selecting a shelter dog, and navigating the crucial first 21 days with a new pet. Each presentation is designed to provide valuable insights and practical knowledge, making them both educational and enjoyable for diverse audiences.

Social Media Shareables

We’ve developed a collection of fun and informative graphics and short videos designed for easy sharing on your social media accounts. These engaging materials cover important topics and are perfect for raising awareness and sparking conversations. We encourage you to share them with your network to help spread the word and make a positive impact!